Survey to help improve tourism in Swansea

TOURISM operators are being asked to fill in a survey to help improve Swansea Bay as a visitor destination in future. The survey has been made available online and comes in response to a request from a Tourism Inquiry Panel set up by Swansea Council Members.  Councillors put the Tourism Inquiry Panel in place to discover if Swansea is making the most of its potential as a visitor destination. 

The survey will be asking tourism-related businesses in the Swansea area how things can be improved, what challenges they face and what they feel may be lacking.  Swansea Council Members on the Tourism Inquiry Panel will also be speaking with other relevant groups, local residents and tourists as part of the process. 

Image depicting Waterslide at the LCImage depicting Soft play experienceImage depicting Rockpooling in Rhossiliimage depicting Go Ape! Tree Top Adventure

Cllr John Newbury, who’s chaired the panel, said: “Tourism is an important industry in Swansea Bay that generates over £335 million for the local economy every year. We’re so lucky to have world-famous beaches, fascinating history and a Premier League football team right on our doorstep.  “But it’s vital we don’t rest on our laurels and this is why we’ve set up the Tourism Inquiry Panel.

“We’ve done a lot of work so far but I’d now urge any tourism-related businesses in Swansea to fill out the survey and let us know what they think about the offer in Swansea at the moment, where we can improve and what we can do to help them overcome their challenges, particularly in these difficult economic times.  “This work will help target areas for improvement in future.”

All views submitted will also form part of the consultation process to support Swansea Council in developing a new Destination Management Plan for Swansea.

Go to to fill out the survey. It will be available until the end of November.

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